The Best ofIntima & Swim Edit
28 January 2026
From January 17 to 19, 2026, Salon International de la Lingerie and Interfilière Paris reaffirmed their position as global benchmarks at Paris Expo Porte de Versailles. With 72% and 86% international visitors respectively, coming from more than 90 countries, both events attracted a highly qualified audience, largely made up of decision-makers, buyers, and senior executives. The market is showing strong signs of regeneration, with 30% new visitors at Salon International de la Lingerie and 25% at Interfilière Paris, driven by the arrival of new players (DNVBs, concept stores, emerging labels) and renewed interest in lingerie, loungewear, and creative sourcing.
This edition marked a strategic turning point with the integration of both shows into ROOM 0126, alongside Who’s Next, Bijorhca, and Shoppe Object Paris. This unprecedented gathering of 1,760 brands and suppliers generated strong cross-sector synergies across fashion, intimates, sourcing, jewelry, and home décor, encouraging cross-selling and reinforcing lingerie’s position as a full-fledged fashion category.
Salon International de la Lingerie brought together 220 brands (including 32% newcomers), while Interfilière Paris hosted 180 suppliers, confirming Paris as the global epicenter of materials innovation and strategic sourcing. Fashion shows, conferences, and immersive areas (Exposed, Wellness Corner, Trend Forum) were widely praised.
Exhibitors and buyers alike unanimously welcomed a dynamic, human-scale edition that generated concrete business opportunities. More than trade shows, these events position themselves as key platforms shaping the future of the intimate and fashion industries, once again confirming Paris’s central role on the international stage.
Press Contact:
Aleksandra Kawecki
+33 6 82 30 35 57
aleksandra@akagencyparis.com
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