Driving this expansion is Luka Južna, CEO of Lisca, who stated, “We are committed to covering all aspects of a successful market entry: thorough market analysis, clear brand positioning, robust logistics, strong partner alignment, and an uncompromising focus on customer experience.”
As a well-established brand with decades of history in Europe, Lisca will be launching with a curated selection of its core collections.
Operations will follow a partner-driven model, relying on APM Agency and working closely with selected retail and distribution channels.
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