Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

The Best ofIntima & Swim Edit

Business

Wacoal Europe Reshapes Its Product Leadership Team

After more than three decades with Wacoal Europe, Design Director Jo West has retired, closing a chapter that helped shape some of the group’s most successful brands and collections.

To ensure continuity while preparing for the next phase of growth, Wacoal Europe has introduced a new leadership structure, creating two senior roles that separate product strategy from design leadership.
Clare Turner has been appointed Chief Product Officer, overseeing product vision and strategy across both the Wacoal and Bravissimo portfolios. Since joining Bravissimo in 2012, she has held a range of leadership roles spanning product development, buying, merchandising and business operations.

At the same time, Charlie Austin takes on the role of Director of Design, Wacoal Brands. A long-standing member of the company, Austin brings nearly two decades of experience and has led the Fantasie lingerie and swimwear brand since 2015. Working closely with Jo West over the years, she will now oversee the creative direction of the group’s brands while maintaining continuity with the design philosophy that has defined Wacoal Europe’s success.

The appointments reflect a broader evolution within the organization as the company strengthens its focus on product innovation, customer insight and brand development across its portfolio, which includes Wacoal, Fantasie, Freya, Elomi, Goddess, Lepel and Bravissimo.

A significant leadership transition for one of the industry’s most established groups, and one that will be closely watched as Wacoal Europe enters its next chapter.

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