The Best ofIntima & Swim Edit
SwimShow Miami: More Than a Trade Show
For decades, SwimShow Miami has been a key meeting point for the global swimwear industry. Today, however, its role extends far beyond a traditional trade event.
Under the leadership of Executive Director Judy Stein, the show has evolved into a year-round platform supporting both established players and emerging talent while reflecting the changing realities of the market.
For SS27, buyers can expect a dynamic mix of returning industry leaders and exciting newcomers across swimwear, resortwear, accessories, and intimates. The show also continues to strengthen its role as an incubator for innovation through initiatives such as WGSN’s SwimLab, while expanding its reach with the Curve Capsule, bringing leading lingerie and intimate apparel brands onto the show floor.
From the growing importance of resortwear and body-inclusive collections to the strong international presence of brands from Latin America, Europe, and the United States, SwimShow remains a powerful reflection of where the industry is heading.
Discover Judy Stein’s insights on the evolution of the show, emerging opportunities, and the brands shaping the next season.
Read the full interview in the latest issue of The Best of Swim.
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