The Best ofIntima & Swim Edit
04 November 2020
She now
owns two stores in Prague. The newest store,
which opened in December 2018, is in the old
city hall. Let’s take a closer look.
Uno spazio di alta gamma, una presentazione della lingerie che esce dai sentieri battuti, una proposta mirata
di marchi, un team di vendita esperto per un approccio personalizzato alle esigenze della clientela: benvenuti
da La Marque L’Atelier.
A top of the range retail space presenting lingerie that isn’t afraid to take a
step away from tradition, a careful selection of brands, an expert sales
team for a personalized approach to customer service: welcome to La
Marque L’Atelier.
❤We love this contemporary and stylish space,
created with care right down to the smallest detail. With its style, the
store brings to mind the atmosphere of an intimate art gallery, the ground
floor of the shop inspired the name “L’Atelier” (Workshop). It is here that
customers can discover and be inspired by the latest trends. Fittings and
sales take place on the floor below, where an intimate ambiance has been
created that offers a relaxed, discrete shopping experience. In the
spacious, comfortable dressing rooms - with table, chair, hangers and even
a lighting control system - customers are fully taken care of: they have
their measurements taken and pieces are brought for them to try on, all
according to their needs and body shape. Consultations and fittings are
always accompanied by coffee, water and Prosecco, while an area with
armchairs is also available, so that customers and guests can relax while
they wait. Another of the store’s exciting features is its customer events,
which are organized every month, often in close collaboration with
brands. A perfect example: an event with Empreinte for customized bras,
a service that is still fairly new to the Czech Republic. The icing on the
cake is La Marque L’Atelier’s partnership with Aneta Krejčíková, a famous
Czech actress who has become brand ambassador for the store and lends
her image to promoting the collections.
Sales area 1238 sq ft
Among the brands offered
Lingerie/corsetry Empreinte, Maison Lejaby, Marie Jo, PrimaDonna, Marlies Dekkers Nightwear Féraud Paris Loungewear Essenza Legwear Le Bourget Swim & Beachwear Maryan Mehlhorn, Empreinte, PrimaDonna Prêt-à-porter Repeat Cashmere Men’s Swimwear Karl Lagerfeld
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