LEARNING THAT GIRLFRIENDS WAS AGAIN NOMINATED TO BE A PART OF “BEST OF INTIMA” IS TRULY EXCITING! WE HAVE BEEN NOMINATED SEVERAL TIMES, AND IN 2013 WE WERE INVITED TO THE GALA AND WERE ABLE TO BE A PART OF THE DINNER AND CEREMONIES. WHAT A WONDERFUL EVENING IT WAS!
WE ARE A LOW-KEY BOUTIQUE IN RURAL ILLINOIS – 80 MILES SW OF CHICAGO. WE ARE MOST COMFORTABLE WITH WORD-OF MOUTH PROMOTION OF OUR STORE, SERVICES AND PRODUCTS. WE TEND TO NOT CALL ATTENTION TO OURSELVES, BUT RATHER DIRECT OUR ATTENTION TO THE CUSTOMER. BEING NOMINATED FOR BEST OF INTIMA AND PARTICIPATING WAS TRULY AN HONOR. IT IS A CONFIRMATION OF WHAT WE DO FOR WOMEN MATTERS IN THEIR DAILY LIVES.
PARTICIPATING IN THE GALA WITH MANY OTHER BOUTIQUES AND SEEING THE MANY WONDERFUL THINGS THEY DO WAS INSPIRING. AS WE ARE SO UNIQUE IN OUR RURAL COMMUNITY, IT WAS FUN TO TALK WITH OTHER BOUTIQUE OWNERS ABOUT THE MANY JOYS OF HELPING WOMEN IN SUCH A PERSONAL WAY. TO THINK THAT TWO SMALL TOWN GIRLS WERE SITTING ON A ROOFTOP IN NEW YORK CITY BEING ACKNOWLEDGED FOR A START-UP ONE-OF-A-KIND BUSINESS AMONG THE ILLINOIS CORNFIELDS WAS A REWARDING CONFIRMATION OF A CRAZY IDEA THAT ENDED UP TO HAVE GREAT MERIT!
GIRLFRIENDS OPENED IN JULY OF 2008 AND WE’LL CELEBRATE OUR 9TH YEAR THIS SUMMER. WE HAVE LEARNED SO MANY THINGS ABOUT THE LINGERIE INDUSTRY ALONG THE WAY AND HAVE SHARED OUR KNOWLEDGE WITH OUR CUSTOMERS (A DATABASE OF MORE THAN 10,000 WITH REPRESENTATION FROM 47 STATES AND 7 COUNTRIES; ALL SERVED BY A TRADITIONAL BRICK AND MORTAR STORE).
WHAT A WONDERFUL RIDE IT HAS BEEN AND THANK YOU FOR THIS RECOGNITION!
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Submission written by Kathleen Glascock, Owner
