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Fashion

Perofil Black Label, Say Hello to The Sofa Pajamas

18/12/2023

Launched For FW23 With The “Sofa Pajamas” Concept, SS24 Perofil’s Black Label Line Speaks To The New Generations by Offering The Nightwear Item For Relaxation In The Summer Air

In line with a trend which, even in women’s collections, in a “lazycore” key, cheerfully greets the bed-out-bed evolution, with interesting “night-to-beach” incursions, men’s pajamas change their function of use, listening in particular to younger consumers, today more than ever looking for relaxationwear with a smart and casual feel: for SS24 Perofil continues in the wake of the concept successfully intercepted (and interpreted ) for the winter within the domestic spaces and proposes the Black Label sleepwear project in both short and long versions, with garments always in 100% cotton. Shorts and trousers with drawstring and pockets, interpreted with revisited bon ton prints, are combined with tops in solid color with round neckline, pleasant to wear, to experience the “open air” summer in the name of a décontracté mood, but without ever giving up style: from the hammock to the deckchair, the watchword for the summer is… total comfort! With the same attention to detail that characterizes the Perofil collections, the Black Label capsule is also presented coordinated with an original and fun accessory: the cotton pajama bag, printed in the same patterns used for the lower parts of the line.

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