Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

The Best ofIntima & Swim Edit

The Best of Intima Awards

SPOTLIGHT SHOPS: Getting to Know the Nominees of the BSA202D (pt. 5)

29 July 2020

Congratulations on the BSA 2020 nomination!

REVELATION IN FIT

In 2014, Robynne Winchester opened the first Revelation in Fit for clients of all sizes, ages, and genders. The Oakland store was an immediate success, and Robynne and her team soon discovered that patrons were driving from all across the greater Bay Area to seek out their services. With a sign outside that proudly displays their motto, “Everyone Deserves a Bra that Fits,” Revelation in Fit has lived up to its name. Paying careful attention to each individual client and each individual bra creates a level of personalized customer service not often found in today’s fast-paced world.

ESSENTIALS LINGERIE

Lisa Barrie opened Essentials Lingerie boutique in July 1999. Located in Greenwood, Nova Scotia, Canada, Essentials Lingerie is known for its respectful customer service and giving loving attention to each customer who walks through the door. "For 21 years I absolutely love what I do. It’s not a job, it’s my passion. How priceless it is to help women love their bodies and to be proud of the bodies they have. A lady can enter Essentials Lingerie feeling down on themselves and we can fit them into the right bra for their body with beautiful matching panties, she instantly loves her new look and who she is."

4REAL INTIMATE APPAREL

Brandy Ornelas and her daughter-in-law Carrie opened 4Real Intimate Apparel in May 2010. Located in Las Vegas, Nevada, the boutique is known for honest, sound advice on how a bra should fit and offers something in every commercial size available! "For us, it’s all about knowing what we are about. We say it to our customers all the time 'if you don’t LOVE it, DON’T buy it.' We do free fittings for anyone who wants one. With that being said, we don’t sell bras to everyone who enters our store. We are honest and keep our morals intact. That is more important to us than actually selling a bra."

MARY CORSETIERES

In 1969 Mary Pera opened the store in Plainview, New York. Today, Mary Corsetieres is a family business, owned by Mary’s daughter Christine Candreva. Having been in the area for over 50 years the boutique's reputation has grown, built over many generations. "We are a small operation that has many years of experience in the industry. We offer our clients personal services and customize undergarments to their needs and specifications which no one else in the industry does."

THE BRA FIT EXPERT

The Bra Fit Expert is located in Beacon, New York, a small town 60 miles north of New York City. Over the last five years, it has seen amazing growth in population, popularity with weekenders, and customers from neighboring Hudson Valley towns. Christina Faraj has a very loyal clientele, and during this time while the store has been closed, many of them have reached out to support her business in hopes of helping ensure it returns! (Which it will!) "I truly do love what I do. I would have never imagined 25 years ago that I would be still be fitting bras, and owning my own business, it has been a wonderful journey, wonderful continue to grow."

THE PERKY LADY

In 2015, April Buchanan opened The Perky Lady in Apex, North Carolina. It is known for a wide range of sizes and excellent customer service. Customers come in because they hear that there are options to fit all sizes and they come back because it is a body-positive shop that gets to know people and supports them in all that they do. "The initial concept started when I was standing in a cold and dimly lit dressing room being told there were no options for me. I just knew there had to be a better way and began researching brands and options. I had an insatiable thirst for knowledge from online information to trade shows. Once I found that there were options out there I decided that I would help other women that felt the same way I did."





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