Nilit accelerates Sustainability and appoints Michelle Lea as Global Marketing Manager

The global leader in high-quality Nylon 6.6 for apparel and owner of the Sensil sustainable consumer brand, has announced organizational changes that reinforce the company’s commitment to a more sustainable position in the global marketplace. Sagee Aran will lead product development and commercialization initiatives and Michelle Lea (in the photo) has joined the company to direct worldwide marketing programs.
“Sustainability requires creativity and collaboration throughout the value chain from fiber to the consumer,” says Ilan Melamed, General Manager of Nilit, “With this new structure, Nilit will more rapidly develop and implement sustainable premium Nylon innovations that appeal to today’s growing segment of conscious apparel consumers.”

As Chief Innovation and Sustainability Officer, Sagee Aran will continue to expand the environmentally responsible Sensil portfolio, recently enriched by premium nylon products such as Sensil WaterCare and Sensil BioCare (to find out more consult the latest issue of our magazine The Best of Fabrics, Materials section, pages 48 and 57 ed). The objective is to expand the range of environmentally responsible, value-added performance and fashion products and drive implementation through partnerships with mills, brands, and retailers.

With extensive brand marketing expertise developed at leading performance fabric and apparel brands W. L. Gore and Reebok, Michelle Lea in her new role as Vice President of Global Marketing will be responsible for connecting the Sensil portfolio to conscious consumers.