Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

The Best ofIntima & Swim Edit

Retail

Levana Bratique (USA)

27 November 2023

Originally opened as A Mother's Boutique, selling breastfeeding friendly clothing and nursing bras, in 2016, owner Judy Masucci revamped it, launching Levana Bratique with a focus on bras for everybody while keeping its origins in the name- Levand is the

In this elegant Wexford store, purple is the dominant colour, standing out against the white walls and gray carpeting. The tonality gives the dressing rooms with their silky curtains an exquisitely regal touch, as well as giving prominence to the back wall exhibiting a delightful brassiere sculpture encircling the store name. With its plush feel accentuated by fresh flowers, the stylishness of the space makes visitors feel like they are in a modern boudoir, and customers love the professional expertise and attention they are treated to. Decor includes purple and pink based artwork on the walls opposite a captivating display of creative bras, while white and light wood chests of drawers discreetly house the store wares. The 1000 square foot boutique now carries over 250 different sizes - from AA to X cups and 28 to 56 bands, soft. cup bras, sports bras, underwire bras, nursing bras, you name it, Levana Bratique has it! A one of a kind in the greater Pittsburgh area, Judy loves to reach out to customers through social media, presenting new arrivals and fun pieces on women of all ages, because beautiful lingerie is for everyone! But what Judy has done on social media goes beyond her own store and customers... 

She created a community of lingerie retailers on Facebook for owners to interact, a sounding board where lingerie store owners can benefit from an extensive pool of expertise. The page proved especially helpful during the pandemic, with stores from all over the country not only sharing as g stories but also helping each other. Judy strongly believes in "giving back" which is why she works with a local charity called "I Support the Girls" , collecting bras and menstrual products for local families in need. Over the last 3 years, she has donated over $150,000 to her community. Levana Bratique is truly supporting women in every way possible!

We love... the sitting area with its gray armchair, purple chaise longue and ottoman for that additional luxury feel 


AMONG THE BRANDS OFFERED
Lingerie : Eveden, Panache, Ewa Michalak, Triumph, The Little Bra Company, Wacoal, TC Intimates, Sculptress  Loungewear Flirt, Rya  Shapewear TC Intimates, Janira, Le Mystere  Swimwear Eveden, Anita, Panache  Maternity Anita, Cake Maternity, Ewa Michalak 

Sales surface: 1000 sq ft 
Number of stores: 1 (Wexford PA) 
Online store : levanabratique.com/retail-store 1 /  

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