The Best ofIntima & Swim Edit
Anita originated in Dresden, Germany, and later moved to Bavaria to their current location in Brannenburg, Germany. Since 2001, the U.S. Sales, Marketing and Distribution headquarters has been located in Ft. Lauderdale, Florida.
Today, the fourth and fifth generations of the Weber-Unger family work hand-in-hand. As a heritage brand, for more than 130 years, Anita's main mission has been to provide women with solution-based lingerie, sports bras, breast forms, and swimwear. They are proud to cater to the needs of women, at every stage of life, with the many collections of the Anita brand family ranging from cup sizes AA-J.
Joy Haizen, Managing Director of Anita USA, shared the following with us: "The Best of Intima Awards represent to Anita the ability to highlight excellence within a variety of different categories and give recognition to our outstanding independent retailers and specialty boutiques. We admire such creative, committed and talented retailers and are proud to honor them and be part of this special night. Independent retailers and specialty boutiques are the heart and soul of the Anita brand and continue to be a great channel and effective showcase for our brand.”
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