Genius International srl
Genius International Srl
Via Pagliano, 35
20149 Milano - Italia
C.F. P.IVA: 03514810963
Reg. Imp. Milano: 03514810963
REA: MI - 1680125
Cap. Soc. 10.000€

The Best ofIntima & Swim Edit

Fabrics

Glitter and Placement prints for Eurojersey’s Sensitive Fabrics

04 March 2022

As part of the SS23 collection, Eurojersey’s printing technologies are being used on Sensitive Fabrics with new designs and textures, boasting material effect textures and high-definition photographic effects.

The Glitter Print is based on their patented Eco Print technology, and uses only metallic pigments to create iridescence that blends with the nuances in the fabric in damask prints. The flow of glitter pigments over the fabric’s surface evoke the luminosity of the lurex effect for use in sophisticated nightwear pieces. For underwear and nightwear, Placement printing is offered in warm and intense colors. Originating in an exclusive idea from the Eurojersey Style Office, this technique allows for the printed placement of a decoration directly onto Sensitive Fabrics while following the design of the finished garment, thus avoiding waste in the cutting and packaging phase.


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