With extensive experience gained at an international consulting firm, where she focused on strategy and retail transformation, and then at Livy, where she held the position of Chief Operating Officer, Brenda has joined the Swiss group, where she is also a member of the Executive Committee.

Entering its 22nd year, Allure intimate Apparel now counts 6 upscale stores, two in each of the Milwaukee, Minneapolis and Dallas area communities. All of them are considered “one of a kind” but they definitely share what sets Allure apart: excellence under every aspect, truly impeccable bra fitting, and a range of product making it impossible to leave empty handed. 

Owned by Laura Henny, this vibrant boho-chic boutique has been making its mark in the heart of East Williamsburg for years.

Since 1974, the House of Solstiss has continued the art of high-end lace, born from the collaboration of five visionary lace makers: Ledieu Beauvillain, Henri and Victor Machu, Robert Belot, and Édouard Beauvillain.

Having celebrated its 20th anniversary in 2024, Trousseau has stood the test of time, making a name for itself for great expertise and reliable service in a sophisticated and comfortable environment.

Two new lace ranges make their debut in Femina Lace's Spring/Summer 2026 collections